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Digital Content Marketing, Manager
Seoul, South Korea
Weber Shandwick Korea is seeking an experienced communications professional with a passion for content marketing to join Seoul office. You will be part of our Digital & Analytics team which develops online content targeting an international audience for leading global companies. As a manager/senior manager, you will be responsible for seamless project delivery across client accounts. The primary focus of the role will be managing the planning and production of content for clients’ social media accounts and websites, devising the editorial calendar, stakeholder management, and overseeing the project lifecycle through analytical reporting.
What You Will Do:
Client:
- Work with clients to develop creative and innovative initiatives to support brand strategy, brand awareness, and PR;
- Keep client programs on schedule and ensure all deadliness are met
- Structure long term plans and program recommendations for clients
- Earn the confidence of mid-to-senior level client contacts and other executives with a client’s organization
- Plan and implement programs; forecast and manage budgets, profitability and receivables for new and existing clients
- Proactively handle client problems quickly and adeptly
- Contribute to and promote business development by counseling clients
- Support and contribute to client presentations
- Actively participate in new business initiatives including taking a lead role in research and scoping of new business opportunities as requested.
Team Management:
- Act as key contact for internal account staff to address issues
- Train and motivate team members
- Contribute to performance reviews
- Create opportunities for team members to enhance growth with agency
- Attend account reviews and staff meetings – provide ongoing communications and feedback
- Ensure account team members adhere to agency time reporting and financial guidelines
- Participate in systems improvement
What You Will Need:
- A minimum of 4 years’ experience in the digital PR or communications field, coupled with the ambition to build a rewarding career
- Knowledge of the full digital eco-system: Social media, websites (particularly corporate newsrooms) & blogs, digital ads, SEO, analytics, EDMs, apps, etc.
- Able to operate various digital platforms, conduct performance analysis, and write reports
- Holistic ability in corporate content marketing from developing strategic plans to production and amplification
- Exceptional presentation and communication skills that bring your ideas to life through explanations that engage and excite internal and external audiences
- Flawless attention to detail with a proven ability to manage full project lifecycles from brief to delivery and measurement
- Enthusiasm for strategic planning, creative ideation, new business development and long-term client partnerships
- Understand the elements that make a story exciting, what brands are doing in the press and on social platforms, and what they should do next
- A team player who can collaborate with a range of people to devise the best approach to the work in hand and bring your team along with you throughout the journey
- Fluency in Korean and English (Ability to do business smoothly in Korean and English);
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Note from the team
Weber Shandwick is proud to be an equal opportunity employer. Weber Shandwick is committed to building a culture where all employees are seen as equal, are respected and where all opinions are heard. We take pride in our inclusive hiring, as well as our diverse workforce and we welcome applications from all qualified candidates.
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Due to the large number of applications received, we apologize if we are unable to provide a response or feedback on unsuccessful applications. We appreciate the time taken to apply for the role and your recent interest in Weber Shandwick.
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